Sales Funnel Strategy: From Lead to Purchase
What is Sales Funnel?
The sales funnel is the customer's journey from discovering your product to the moment of purchase. CRM helps you manage every stage of this journey.
The Five Stages
- Awareness: The customer discovers their problem and searches for a solution
- Interest: Finds your solution and starts evaluating it
- Evaluation: Compares you with competitors
- Intent: Decides to buy and looks for the best offer
- Purchase: Makes the final decision and buys
How CRM Helps?
CRM helps you track each customer at any stage, customize communication with them, and automate follow-ups to increase conversion rate.